It is interesting to see how a research finding seeps from academia through the mainstream media to become something that people might actually talk about.
Or maybe not.
A Boston Globe writer took a fairly no-brainer study reported in Science and Nature magazines, created a graphic (click to enlarge) to portray the study finding, and printed a story in the Globe. This and the magazine articles were picked up by me and several other bloggers and journalists. Now I am talking about it....
The research finding is basically this: after considering all the relevant information, gut feelings are better suited for complex decisions than for simple decisions.
In other words, go with your gut when making the final decision on what house to buy. Ignore the zombies when choosing what socks to wear.
My zombie is telling me right now that this is a lot of hooey. What do you think?